The World of Stella McCartney

Stella McCartney is the daughter of Sir Paul McCartney, the founder of The Beatles. She began her fashion career in clothing design at the age of 14. She graduated from Central Saint Martins College of Art and Design in 2001 with a BA Honours degree in Fashion Design.
Stella is famous for using animal prints, fishnets, leather materials, and lace to create some of the most iconic pieces still seen on runway shows today, such as sneakers, handbags, wallet. She has also collaborated with esteemed designers across Europe, including Gucci, Prada, Versace, Moschino, and Mary Katrantzou.

Style and Design Philosophy

Style and design philosophy is the cornerstone of any successful brand. The idea is to create a lasting impression for the products in an identifiable manner. The style should be coherent in all aspects, from web design to printed materials, to product packaging.
The form of the fashion industry is one of the most famous examples of discourse and design in the practice of philosophy. Designers like Vivienne Westwood, Gucci, and Calvin Klein are renowned for their fashion collections that follow their fashion philosophy.

Ethical Fashion

Designers are no longer satisfied with making something new. Now they want to make something new that is also sustainable, ethical and transparent.
It is not easy to always make the right choices, but it is time our industry wises up. It has become critical that we take responsibility for the environmental and social impacts of our designs.